50%
INCREASE IN WEBSITE TRAFFIC
40%
BOOST IN SOCIAL MEDIA REACH
30%
UPLIFT IN ONLINE SALES
ERACOS
THE CHALLENGE
Eracos, a skincare brand, sought to elevate its digital presence and effectively engage with its target audience. They needed a cohesive social media campaign supported by strategic Meta Ads and Google Ads to boost brand visibility and drive sales. The challenge was to create a compelling and results-driven digital marketing strategy that aligned with their brand identity and resonated with their audience. By leveraging data-driven insights and creative content, we aimed to enhance their online engagement, optimize ad performance, and establish Eracos as a trusted name in the skincare industry.
Content Creation & Copywriting
PROJECT DETAIL:
Project Duration:
6 months
Target Audience:
B2B & B2C
Sector:
Fashion & Cosmetics
Services:
-Social Media Campaign Management
-Content Creation
-Performance Tracking
-Digital Marketing
-SEO Optimization
Demographic:
Karachi, Pakistan
Campaign Goal:
- Lead Generation
- Increase in Sales
Scope:
- Digital Marketing Strategy
- SEO & Analytics
- Brand Development
- Meta Ads & Google Ads
Resource:
- 1 x Technical Lead
- 2 x Social Media Managers
- 1 x Creative Director
- 2 x Performance Marketer
- 3 x Graphic Designer
Performance &
Analytics
We developed and executed highly targeted Meta Ads, Google Ads, and YouTube Ads campaigns tailored to Eracos’ skincare audience. By utilizing detailed audience insights, we created engaging visuals and ad copy that highlighted their product benefits, ensuring maximum relevance and reach.
01
Strategic Ad Campaigns
Our team closely monitored the performance of all ad campaigns using advanced analytics tools. We tracked key metrics such as Click-Through Rates (CTR) and Pay-Per-Click (PPC) costs to identify trends and opportunities for improvement.
02
Performance Analysis
We implemented advanced strategies to boost ad efficiency and achieve measurable results. By leveraging A/B testing, precise audience segmentation, and dynamic bidding strategies, we significantly improved CTR and reduced PPC costs.
03
Campaign Performance
ALL PROJECTS
Working with this team has been an absolute game-changer for Eracos! Their creativity, strategy, and obsession with data took our digital presence to a whole new level. From stunning ads to real results, they delivered big time. Cheers to a partnership that makes skincare shine!
Diandra Felix